March 11, 2023
PDAA is a first-of-its-kind walk-thru documentary-exhibit that pairs stunning visuals with new revelations, tracing the emotional journey of Diana as she modernizes Motherhood, expresses new freedoms in Fashion, and shows the world how to truly be human.
PDAA is a first-of-its-kind walk-thru documentary-exhibit that pairs stunning visuals with new revelations, tracing the emotional journey of Diana as she modernizes Motherhood, expresses new freedoms in Fashion, and shows the world how to truly be human.
In partnership with Launchpad Creative we were engaged to build the brand for this iconic exhibition. The experience launched In LA and Chicago in early December to much fanfare.
Responsibilities: Strategy, Design, Copywriting, Creative Direction, Media Relations, Project Management.